Pencils, eh
A virtual museum of the golden age of the Canadian pencil industry.
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Do you have a pencil soundtrack? If not, don't worry... Berol has you covered. The Canadian subsidiary of the Eagle Pencil Company was established in Drummondville, Quebec in 1931. The company later changed its name to Berol. This company celebrated its 50th anniversary in 1981 by releasing a 2 record LP with popular music from the 50 years of its existence (CSPS-2-1780-E). This record was also produced in a French language version, Berol, Cinquante Ans De Succès (CSPS-1782). Just the cover was translated, the track on the records remained the same.
Inside the fold, there is a written history of the company as well as a display of products that Berol produced at the time. It is a nice range of pencils, colored pencils, pens and drafting supplies.  The text inside of the record jacket is as follows: In celebration of our golden anniversary, we at Berol are pleased to present this selection of musical favourites from the past 50 years. We hope it will bring you hours of pleasure and that, in listening, you'll discover some old personal favourites. We feel this album is appropriate to Berol's anniversary celebration since, as representatives of one of mankind's oldest and most universal forms of self-expression, our products share a common bond with music. Writing and drawing instruments have come a long way since man first etched symbols of his thoughts on cave walls. Today, a vast industry works to supply the varied needs of an increasingly literate world; and Berol is one of the world's most prestigious manufacturers, with seven major divisions and 12 factories around the globe. 50 years ago, the Berol family established the Eagle Pencil Company in Canada with a factory in Drummondville, Quebec. While the factory originally manufactured pencils only, the product line soon grew along with the needs of the Canadian market, and, with the acquisition of North-Rite in 1966, a wide variety of ball point pens joined the family - along with a new name: Eagle/North-Rite Ltd. A year later, with consumers' needs becoming increasingly sophisticated, Eagle/North-Rite built a large, new factory in Drummondville, creating more jobs and a healthier local economy. Since then, our factory has continued to improve and modernize, with mechanization and automation unsurpassed in the industry. In 1974, in accordance with our international image, we joined our affiliates around the world in adopting the name Berol. Today, Berol is Canada's largest manufacturer of writing, drawing and drafting instruments, and offers the most complete range of products. Mirado and Eagle pencils, Turquoise drawing instruments, Prismacolor and Canadiana art pencils, porous tip Dart and Dart II pens, Eagle ball pens, Liquid Tip markers, RapiDesign templates, and the easy-writing Spree are just a few of the many products that we design and manufacture for use at home, at school and at work. And, in celebration of our golden anniversary, Berol introduces Super Sharp - the ultrafine porous tip pen. Berol is proud of its 50 year history in this country; proud of its accomplishments in meeting the growing needs of a growing market, and of its contribution to the community within which the company lives and operates. We thank all those, employees and customers alike, whose efforts and loyalty have contributed to Berol's success, and we look forward to many more years serving the Canadian public. HAPPY LISTENING, FROM BEROL. A reader of the blog, sent in these photos of a Berol Super Sharp ultrafine pen as mention in the record jacket as being introduced in 1981.
Track list:
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3/4/2023 03:48:10 pm
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